paul blumer6 min readVirtual Systems ExpertWhat Is Brand Voice in Digital Marketing? Brand voice is the style, tone, and vocabulary that make your brand come alive. It’s not your...
paul blumer8 min readCannabis Food ScientistBrand Persona & Website Development When Dr. Alan McClure first reached out to me about his cannabis-consulting website project I had to...
paul blumer6 min readDIY Coaching ResourceLanding Page & Welcome Sequence New clients often come to me asking for “a website or maybe a landing page” to support their brand story....
paul blumer5 min readTrauma Counselor / Public SpeakerBig Ideas in Brand Story Marketing Like many fledgling small business owners and solopreneurs, Pamela Hock googled budget website...
paul blumer3 min readRelationship CoachWebsite & Rebrand What follows is a brief storyboard of a 2-part website rebrand and business strategy pivot. From social work to sex...